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SANA SINI – Sensual Merchandising in Retail
Make your senses work for you and your shop will reap the benefits. Antje Verstl guides the reader through various aspects of the world of sensual merchandising. She believes that customers are searching for meaningful emotional experiences, and that these are what determine the success of every sales strategy. Learn, and be inspired. We hope you enjoy finding out more about her theories!
Pages: 172
Size: 215x265
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Trendkosmos 2020 – It's swingtime
A glimpse into the future is always a glimpse into the unknown. In today’s age, most trends can only be guessed, the development is progressing so fast that much is not foreseeable … Antje Verstl dares an attempt to define the style- and liveclusters in the upcoming year. Let yourself be inspired
Available from September 2019!
Only available in German.
Pages: 28 pages
Size: DIN A4
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HandWerk
In the book „Handwerk“ different basic rules and 17 different techniques of visual merchandising are presented. With the help of a brief explanation and illustration you can see how every profile is being put into practice, which space it is suitable and for which assortment the particular profile fits.
Across several pages you can find inspiring pictures of selected presentations. This is how the book becomes a wonderful real-world book which can be used right for your retail space.
Only available in German!
Pages: 80 pages
Size: 24 x 24 cm
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Eagle and Frog
Her excitement and empathy for plants are guiding Antje Verstl all around the world. Travelling is deepening her knowledge of plants and the knowledge of plants’ marketing. The knowledge of such is collected in her first textbook („Ealge and Frog“) for visual merchandising within the „green“ business.
English
Pages: 72 pages
Size: 21 x 29.7 cm
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