Trade is an experience, not a result. The younger generations in particular place the experience above the possession. Classical product decorations are no longer sufficient to win over the generation Y and Z. The concepts of the DENDRON academy appeal to all senses and guarantee unique experiences. We advise you on your product range and how to stage and present it in a sales-boosting way on the sales floor. Seasonal area concepts in forward-looking planning are an important building block of a successful company.